Press
Release
FOR
IMMEDIATE RELEASE
StarkPhoto
Launches ‘Boutique’ Stock Photo Web Site
Emerging
Need for Alternatives to Mega Stock Photo Sites Leads to Creation
of 'Boutique' Concept
SAN DIEGO,
CA - September 5, 2003 StarkPhoto, a commercial photography studio
in San Diego, today announced the launch of its 'boutique' stock photo
website, StarkPhoto.com. Starkphoto's boutique concept addresses the
growing needs of art directors and designers for fresh images not
suffering from overuse, and a site that can be searched and navigated
intuitively. Starkphoto's boutique concept includes the new 'Custom
Stock' feature, which gives photo buyers a viable alternative to existing
inventories of images.
Unlike
the mega sites that represent over 500 photographers and contain over
a million photos, StarkPhoto.com assures clients that their time will
be well spent as the posted images have been carefully edited for
quality, style and subject matter. “It won’t take hours
of a stressed art director's time to zero in on the best options available.
Our search engine was designed to be simple yet powerful, so it’s
a very fast process,” says Rick Starkman, president and founder
of StarkPhoto.com.
The boutique
concept specifically addresses the biggest problem today in stock
usage, which is that of image overexposure. “The downside of
stock photos is that they lose their power from overuse. That’s
where our site has the advantage. The chance of seeing one of our
images in a competitor’s ad is quite small,” adds Starkman.
The feature
StarkPhoto is labeling 'custom stock' has been created to solve the
problem faced by designers trying to produce unique and effective
design while constrained by limited budgets and unrealistic scheduling.
Buyers now have the opportunity to request the creation of new images
to their specifications and at stock rates. After explaining the details
to the photographer, images will be digitally captured and posted
to the site. Usual stock fees apply only if they are approved by the
client. "More cost-effective than commissioned photography, this
option provides buyers with complete flexibility while reducing cost,"
notes Starkman.
About
StarkPhoto.com
StarkPhoto.com
(888-840-2246) offers the convenience of purchasing, licensing and
downloading professional royalty-free or rights-managed digital and
film images online in one quick, secure credit-card transaction. Search
for photos by keyword or a variety of popular categories, including
medicine, sports, technology and travel. Registered users enjoy free
instant access to watermark-free comp images.
Rick
Starkman is president and founder of StarkPhoto.com. The native New
Yorker has operated Rick Starkman Photography in San Diego’s
Sorrento Valley since 1986. Clients include many of San Diego’s
leading ad agencies, as well as numerous corporate clients.
Sample
StarkPhoto.com photo, in high-res digital format, available upon request.
Contacts
Rick
Starkman 888-840-2246, 619-251-9919 (cell) or rick@starkphoto.com
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: ADVERTISING/MARKETING
SOURCE: StarkPhoto.com
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